Mobile usage is rapidly growing and sales teams around the globe are out in the field meeting potential customers. Because of this, both mobile devices and a mobile sales force have merged to become Mobile CRM. By connecting through mobile CRM, you allow your sales team access to customer data through a mobile CRM app or a web-based browser with cloud CRM. A key benefit of using mobile CRM is to allow your sales force to access real-time app’s home page data while out in the fields meeting prospects and customers.